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The Vet
  • THE VET: STRATEGY & ACQUISITION PLAN
The Vet

Strategy & Acquisition

The challenge

  • To support The Vet’s growth marketing strategy
  • Define and develop its strategic brand positioning and deliver an acquisition plan for fast track growth

Solutions

Integrated growth marketing plan to achieve acquisition targets

Search marketing (SEO and PPC)

Targeted direct marketing campaign management

Data purchasing and management 

Brand positioning and creative design

Brand assets including HTML email templates and above-the-line collateral

New site launch plans and local awareness strategy; advising efficient allocation of marketing budgets with maximum return-on-investment

Internal and external signage


Results

  • 160% growth of organic site traffic since April 2014
  • 113% overall increase of website traffic since February 2014
The Vet - Design & Print
The Vet responsive website design
the vet 48 sheet billboard

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