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HR Brand Development
Employer and HR brand development, EVP and culture-embedding communication campaigns. Whether it’s developing your strategy and guidelines or crafting your corporate narrative and tone of voice – our specialists have the skills to inspire your people on a global and local level. Expertise that engages employees - and drives productivity.

BRAND & CORPORATE CULTURE

VIEW OUR CASE STUDIES

Consultancy
Shaping and embedding behavioural change? Realigning your corporate narrative with business goals? We combine the flexibility and expertise of a brand consultancy with a deep understanding of HR best practice and culture change.
Employer Brand and EVP
Our experts can develop your EVP, sharpen your employer brand identity and shape a communication strategy that connects you with the right talent and inspires behaviour change.
Brand Guidelines
From HR, recruitment and reward brand guidelines to tone of voice and key messaging, we deliver the tools that bring your brand to life consistently across all communications.
Employee Engagement
Award-winning employee engagement strategies that deliver clear, targeted messaging and inspiring creativity. Subject-matter expertise that generates wholehearted participation in your HR programmes using all forms of media channels.
HR Brand Strategy
HR identity to talent brand assets, we create the look and feel that will help deliver your goals. HR brand strategy, proposition development, messaging and tone of voice – achieve impact and underpin the employee experience across all your HR functions.
Corporate Narrative
Results show companies benefit from an authentic corporate narrative that clearly reflects their mission and values. We craft inspiring corporate narratives that give clarity on ethos, vision and values - so people can align their own behaviours with business.
Change
Whatever the challenge, our expertise secures the emotional buy-in of employees to change. Ensure engagement through the right combination of clear messaging, targeted communication and captivating creativity - reducing the risks and removing barriers.
Culture and Environment
Our consultants create the right environment through inspirational office design and branding through to employee events and campaigns. We’ll amplify your EVP by creating a culture that inspires performance and productivity.
Employee Surveys
Annual surveys. Pulse surveys. Employee engagement surveys. We provide the insights that will measure the performance of your campaigns and employee engagement strategy.

CASE STUDIES

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11

We all know that organisations are having to be more agile, innovative and productive than ever before to compete in a business landscape where the only constant is change. One solution offered to boost productivity and competitive advantage is employee engagement. In 2017, Gallup reported organisations with engaged employees outperform those with poor employee engagement by as much as 17 percent in terms of productivity and 21 percent in terms of profitability. Of course, the notion of employee engagement has been with us for some time – William Kahn coined the term in his influential 1990 study. However, in the current productivity-focused environment, the term is finding more and more Read more

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10

Six months ago Caburn Hope started working with a large pharmaceutical to transform their employee experience. The pharmaceutical in question plays a vital role in society and the innovative work they carry out improves the lives of millions of people. In such a fast-paced, matrix organisation, the UK Colleague and Community Engagement team had become aware that colleagues were being overwhelmed by communications, which were being received from various parts of the business at the same time. To identify where communication could be streamlined and made more effective, we carried out a detailed communication review. A representative portion of UK employees were invited to complete a survey using Caburn Hope’s Read more

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10

The employee experience awards have been created to recognise and celebrate organisations teams and individuals who are achieving excellence in employee experience. A vehicle for sharing best practice, the awards enable the organisations who enter to promote continuous improvement, learning and personal development. One of our founders and lead consultant Christopher Hopkins, was asked to join a panel of expert judges from across the industry in recognition of his expertise in the world of employee communication and engagement. The awards themselves are divided into three sections: Discipline specific – including diversity and inclusion, employee engagement and reward and recognition; Future employment – including business transformation, technology for productivity and innovation Read more

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HR Brand Development
Employer and HR brand development, EVP and culture-embedding communication campaigns. Whether it’s developing your strategy and guidelines or crafting your corporate narrative and tone of voice – our specialists have the skills to inspire your people on a global and local level. Expertise that engages employees - and drives productivity.

BRAND & CORPORATE CULTURE

VIEW OUR CASE STUDIES

Consultancy
Shaping and embedding behavioural change? Realigning your corporate narrative with business goals? We combine the flexibility and expertise of a brand consultancy with a deep understanding of HR best practice and culture change.
Employer Brand and EVP
Our experts can develop your EVP, sharpen your employer brand identity and shape a communication strategy that connects you with the right talent and inspires behaviour change.
Brand Guidelines
From HR, recruitment and reward brand guidelines to tone of voice and key messaging, we deliver the tools that bring your brand to life consistently across all communications.
Employee Engagement
Award-winning employee engagement strategies that deliver clear, targeted messaging and inspiring creativity. Subject-matter expertise that generates wholehearted participation in your HR programmes using all forms of media channels.
HR Brand Strategy
HR identity to talent brand assets, we create the look and feel that will help deliver your goals. HR brand strategy, proposition development, messaging and tone of voice – achieve impact and underpin the employee experience across all your HR functions.
Corporate Narrative
Results show companies benefit from an authentic corporate narrative that clearly reflects their mission and values. We craft inspiring corporate narratives that give clarity on ethos, vision and values - so people can align their own behaviours with business.
Change
Whatever the challenge, our expertise secures the emotional buy-in of employees to change. Ensure engagement through the right combination of clear messaging, targeted communication and captivating creativity - reducing the risks and removing barriers.
Culture and Environment
Our consultants create the right environment through inspirational office design and branding through to employee events and campaigns. We’ll amplify your EVP by creating a culture that inspires performance and productivity.
Employee Surveys
Annual surveys. Pulse surveys. Employee engagement surveys. We provide the insights that will measure the performance of your campaigns and employee engagement strategy.

CASE STUDIES

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