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Talent Attraction & Retention
Communication strategy, EVP and career path campaigns that breathe new life into talent attraction and development. We create communications using all forms of the media mix from creative through to delivery. Award-winning expertise that supports your recruitment, performance management, L&D and talent goals.

Get in touch with us now
Take a look at our creative solutions

TALENT ATTRACTION & DEVELOPMENT

Consultancy
Our consultants develop core strategy to motivate performance and inspire development. With deep subject-matter knowledge, we’ll create communication roadmaps, develop identities and deliver campaigns that will attract and develop the best talent.
Employer Branding
With the latest tools and insights, our experts craft eye-catching employer brands that deliver stand-out. Across the team, we have the expertise to sharpen your EVP and create a consistent tone of voice across all your talent communications.
Employer Value Proposition
Using the latest research techniques, our team will strengthen your Employer Value Proposition across the entire employee lifecycle. We’ll develop your communication strategy to capture an inspiring employee experience and deliver the tools to maintain consistent messaging with your campaigns.
Leadership Communications
From consultants to copywriters, we’ll mould your strategy, tone of voice, content and identity to achieve goals. Using a blend of media channels, our experts deliver captivating videos, leadership toolkits and portals that motivate leaders.
Recruitment Branding
Our heritage in marketing means we’re well positioned to know what works in the market. We’ll deliver advertising campaigns and branding that is distinct from the competition, connecting people to your employer brand on an emotional level.
Retention
Campaign management, communication strategies or quick wins, we’ll help retain and develop talent across the business. Using digital tools at the heart of our work, the team will develop plans that are measureable, targeted and super relevant.
On-boarding
We’ll support your mission to communicate on-boarding programmes consistently - in any part of the world. From developing online platforms and toolkits that cascade messages effectively to design and production, we apply the latest insights and technology to reach people from office to field.
Learning and Development
Caburn Hope’s expertise makes the best use of technology, creating interactive tools and designing e-learning platforms that develop talent. Whether it’s refreshing your online learning system or revamping content to improve engagement and measure progress, our communication experts know how.
Career Development
Clear, measurable capability frameworks to job levelling; we’ll deliver the strategies, tactics and platforms that will support your goals. With our understanding of employee behaviour, we’ll communicate career pathing in a way people fully appreciate.

CASE STUDIES

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15

2020 is here – a new decade. Time to shake the dust from those ‘same old’ communication campaigns and develop hyper-personalised comms that will inspire and enlighten your employees. We believe that in the years ahead, employee engagement will take centre-stage. Already, research has reflected that an engaged workforce can be up to an astonishing 202% more productive and generate 342% higher earnings per share than the industry median (Gallup). In our whitepaper, we roundup our top 5 communication trends to future-proof your business. From compelling corporate narrative to smart wearables and augmented reality, our whitepaper offers game-changing food for thought. Stats, facts, trends and tips, plus practical ways to Read more

Read This Blog Post
29

“If the reputation of a company’s products and services is its face, the talent brand is its heart and soul” — Hank Stringer & Rusty Rueff [i] Previously, we’ve written on revitalising reward communication, unleashing purpose power within an organisation to attract top talent and how to onboard with impact. All great stuff… but reward, purpose, or even onboarding communications are meaningless without a solid Employee Value Proposition (EVP) pulling together all the business components. You may have the best company face, but does it have heart and soul? As the landscape of work changes, younger workers (chiefly, Gen X and Millennials) are no longer motivated by the same factors Read more

Read This Blog Post
10

Every year, when I see the Coca-Cola ‘Holidays are coming’ advert on TV, it makes me feel a bit warm and cosy. Now, “warm and cosy” aren’t generally words you’d use to describe drinking Coca-Cola – so what’s going on? And what the devil (you may ask), does this have to do with Reward communication? Well, everything actually. The reason I feel warm and cosy about Coke is down to the way in which they use Contextual and Content Marketing. Contextual Marketing comes from the world of online shopping, where brands use their knowledge of you, your needs and desires to serve up more content that they think will be Read more

Read This Blog Post
Talent Attraction & Retention
Communication strategy, EVP and career path campaigns that breathe new life into talent attraction and development. We create communications using all forms of the media mix from creative through to delivery. Award-winning expertise that supports your recruitment, performance management, L&D and talent goals.

Get in touch with us now
Take a look at our creative solutions

TALENT ATTRACTION & DEVELOPMENT

Consultancy
Our consultants develop core strategy to motivate performance and inspire development. With deep subject-matter knowledge, we’ll create communication roadmaps, develop identities and deliver campaigns that will attract and develop the best talent.
Employer Branding
With the latest tools and insights, our experts craft eye-catching employer brands that deliver stand-out. Across the team, we have the expertise to sharpen your EVP and create a consistent tone of voice across all your talent communications.
Employer Value Proposition
Using the latest research techniques, our team will strengthen your Employer Value Proposition across the entire employee lifecycle. We’ll develop your communication strategy to capture an inspiring employee experience and deliver the tools to maintain consistent messaging with your campaigns.
Leadership Communications
From consultants to copywriters, we’ll mould your strategy, tone of voice, content and identity to achieve goals. Using a blend of media channels, our experts deliver captivating videos, leadership toolkits and portals that motivate leaders.
Recruitment Branding
Our heritage in marketing means we’re well positioned to know what works in the market. We’ll deliver advertising campaigns and branding that is distinct from the competition, connecting people to your employer brand on an emotional level.
Retention
Campaign management, communication strategies or quick wins, we’ll help retain and develop talent across the business. Using digital tools at the heart of our work, the team will develop plans that are measureable, targeted and super relevant.
On-boarding
We’ll support your mission to communicate on-boarding programmes consistently - in any part of the world. From developing online platforms and toolkits that cascade messages effectively to design and production, we apply the latest insights and technology to reach people from office to field.
Learning and Development
Caburn Hope’s expertise makes the best use of technology, creating interactive tools and designing e-learning platforms that develop talent. Whether it’s refreshing your online learning system or revamping content to improve engagement and measure progress, our communication experts know how.
Career Development
Clear, measurable capability frameworks to job levelling; we’ll deliver the strategies, tactics and platforms that will support your goals. With our understanding of employee behaviour, we’ll communicate career pathing in a way people fully appreciate.

CASE STUDIES

BLOG

Caburn Hope
Rusbridge House, Rusbridge Lane Lewes, East Sussex BN7 2XX, UK

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