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HR Brand Development
Employer and HR brand development, EVP and culture-embedding communication campaigns. Whether it’s developing your strategy and guidelines or crafting your corporate narrative and tone of voice – our specialists have the skills to inspire your people on a global and local level. Expertise that engages employees - and drives productivity.

BRAND & CORPORATE CULTURE

Consultancy
Shaping and embedding behavioural change? Realigning your corporate narrative with business goals? We combine the flexibility and expertise of a brand consultancy with a deep understanding of HR best practice and culture change.
Employer Brand and EVP
Our experts can develop your EVP, sharpen your employer brand identity and shape a communication strategy that connects you with the right talent and inspires behaviour change.
Brand Guidelines
From HR, recruitment and reward brand guidelines to tone of voice and key messaging, we deliver the tools that bring your brand to life consistently across all communications.
Employee Engagement
Award-winning employee engagement strategies that deliver clear, targeted messaging and inspiring creativity. Subject-matter expertise that generates wholehearted participation in your HR programmes using all forms of media channels.
HR Brand Strategy
HR identity to talent brand assets, we create the look and feel that will help deliver your goals. HR brand strategy, proposition development, messaging and tone of voice – achieve impact and underpin the employee experience across all your HR functions.
Corporate Narrative
Results show companies benefit from an authentic corporate narrative that clearly reflects their mission and values. We craft inspiring corporate narratives that give clarity on ethos, vision and values - so people can align their own behaviours with business.
Change
Whatever the challenge, our expertise secures the emotional buy-in of employees to change. Ensure engagement through the right combination of clear messaging, targeted communication and captivating creativity - reducing the risks and removing barriers.
Culture and Environment
Our consultants create the right environment through inspirational office design and branding through to employee events and campaigns. We’ll amplify your EVP by creating a culture that inspires performance and productivity.
Employee Surveys
Annual surveys. Pulse surveys. Employee engagement surveys. We provide the insights that will measure the performance of your campaigns and employee engagement strategy.

CASE STUDIES

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20
Apr 2017
Mind over matter – how to communicate wellbeing effectively

Wellbeing as an offering is often overlooked. Historically, seen less favourably as a tool to embed change, it’s now gaining traction in the HR community. The result has been widespread editorial coverage and jaw-dropping stats on reasons to believe its importance in the workplace: 49 per cent of stressed employees take sick leave in comparison to 36 per cent of relaxed staff1 Workplace stress costs the UK economy £6.5bn per year2 81 per cent of employers say increasing employee engagement is one of their key challenges3 Sleep deprivation costs the UK £40bn and 200,000 lost working days4 It’s clear a wellbeing programme is critical for employers, but having an on-going Read more

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19
Jan 2017
The top five weirdest employee engagement tactics

The weird and wonderful world of employee engagement can be – well, just that. Forget your usual wellness programmes and pension schemes. Some businesses are going one step further in the hope of reaching engagement utopia. Here’s our rundown of the amusing (and not so amusing) staff engagement tactics we’ve come across.   1. Anyone for a coffin break? No, we thought not. In South Korea, some businesses are making employees take part in their own pretend funerals at work to tackle the engagement agenda. Inspired by the fact that the country has one of the highest suicide rates in the world, the purpose is to encourage employees to appreciate Read more

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09
Dec 2016
We’ve rebranded!

INSPIRING PEOPLE SINCE 1993 We’re bursting with pride to announce that Caburn Hope has rebranded! This fresh new look and feel supports our role in steering the future of HR communication. The change is more than an identity refresh – it’s our commitment to working with HR teams that want to inspire and energise their people. Read our case studies on The Coca-Cola Company, IHG and more Learn about our approach to HR comms View our expertise and solutions   THE STORY   We believe inspired employees are more emotionally invested in the success of their business. That’s why we specialise in marketing-led HR campaigns. Our brand story is the Read more

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HR Brand Development
Employer and HR brand development, EVP and culture-embedding communication campaigns. Whether it’s developing your strategy and guidelines or crafting your corporate narrative and tone of voice – our specialists have the skills to inspire your people on a global and local level. Expertise that engages employees - and drives productivity.

BRAND & CORPORATE CULTURE

Consultancy
Shaping and embedding behavioural change? Realigning your corporate narrative with business goals? We combine the flexibility and expertise of a brand consultancy with a deep understanding of HR best practice and culture change.
Employer Brand and EVP
Our experts can develop your EVP, sharpen your employer brand identity and shape a communication strategy that connects you with the right talent and inspires behaviour change.
Brand Guidelines
From HR, recruitment and reward brand guidelines to tone of voice and key messaging, we deliver the tools that bring your brand to life consistently across all communications.
Employee Engagement
Award-winning employee engagement strategies that deliver clear, targeted messaging and inspiring creativity. Subject-matter expertise that generates wholehearted participation in your HR programmes using all forms of media channels.
HR Brand Strategy
HR identity to talent brand assets, we create the look and feel that will help deliver your goals. HR brand strategy, proposition development, messaging and tone of voice – achieve impact and underpin the employee experience across all your HR functions.
Corporate Narrative
Results show companies benefit from an authentic corporate narrative that clearly reflects their mission and values. We craft inspiring corporate narratives that give clarity on ethos, vision and values - so people can align their own behaviours with business.
Change
Whatever the challenge, our expertise secures the emotional buy-in of employees to change. Ensure engagement through the right combination of clear messaging, targeted communication and captivating creativity - reducing the risks and removing barriers.
Culture and Environment
Our consultants create the right environment through inspirational office design and branding through to employee events and campaigns. We’ll amplify your EVP by creating a culture that inspires performance and productivity.
Employee Surveys
Annual surveys. Pulse surveys. Employee engagement surveys. We provide the insights that will measure the performance of your campaigns and employee engagement strategy.

CASE STUDIES

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