Brand & Corporate Culture

We deliver employer and HR brand development, EVP and culture-embedding communication campaigns.

Our Services

Whether it's developing your strategy and guidelines, aligning your EVP and Purpose or crafting your corporate narrative and tone of voice - as specialists we have the skills to inspire your people on a global and local level. With our expertise, we engage your employees - and drive productivity. 


Shaping and embedding behavioural change? Realigning your corporate narrative with business goals? We combine the flexibility and expertise of a brand consultancy with a deep understanding of HR best practice and culture change.

Employer Brand and EVP

Our experts can develop your EVP, link it clearly to your Purpose, sharpen your employer brand identity and shape a communication strategy that connects you with the right talent and inspires behaviour change.

Brand Guidelines

From HR, recruitment and reward brand guidelines to tone of voice and key messaging, we deliver the tools that bring your brand to life consistently across all communications..

Employee Engagement

Award-winning employee engagement strategies that deliver clear, targeted messaging and inspiring creativity. Subject-matter expertise that generates wholehearted participation in your employee programmes using all forms of media channels.

HR Brand Strategy

Whether it’s a new HR identity or more specific talent brand assets, we create the look and feel that will help deliver your goals. HR brand strategy, proposition development, messaging and tone of voice – achieve impact and underpin the employee experience across all your HR functions.

Corporate Narrative

Results show companies benefit from an authentic corporate narrative that clearly reflects their mission and values. We craft inspiring corporate narratives that give clarity on ethos, vision and values - so people can align their own behaviours with business.

Diversity and Inclusion

Diversity and inclusion is integral to all colleague interactions, collaborations, and communications. We build a business-wide conversation that showcases the links between best practice, organisational purpose, and ongoing success. From communicating the realities of the gender pay gap to discussing unconscious bias, we raise awareness, build trust, highlight employee resource group activity, and strengthen your culture of transparency and inclusion. 

Health and wellbeing

Resilient, creative, and productive! Those qualities come to the fore in workplaces with a strong culture of belonging. We embed and reinforce this culture through warm, authentic, people-centred communication. Understanding and responding to the health needs of colleagues. Delivering inspiring campaigns that highlight resources to enhance their mental, physical, emotional, and financial security. Clearly demonstrating your care for their wellbeing. 

Brand or Culture Change

Whatever the challenge, our expertise secures the emotional buy-in of employees to change. Ensure engagement through the right combination of clear messaging, targeted communication and captivating creativity - reducing the risks and removing barriers.

Culture and Environment

Our consultants create the right environment through inspirational office design and branding through to employee events and campaigns. We’ll amplify your EVP by creating a culture that inspires performance and productivity.

Employee Surveys

Annual surveys. Pulse surveys. Employee engagement surveys. We provide the insights that will measure the performance of your campaigns and employee engagement strategy.

Chris Hopkins Profile

Contact us to discuss how our specialists can support you with your next project

Christopher Hopkins