Sign up to our newsletter

Sign up
< View all case studies
Sertus
  • Sertus Brand Development
Sertus

The challenge

  • To differentiate the Smoke & Access (S&A) division from Whitesales
  • Develop a distinctive stand-alone brand

Solutions

Brand development, creative design and print

Scoping and research – stakeholder views, competitor analysis and market situation

Brand workshop – facilitate and debate the implications of scope and research, agree key elements of positioning and proposition

Company name – research and brainstorm new company name including URL research and copywriting services

Logo development and collateral – development of brand guidelines including tone of voice and strapline, as well as promotional items

Digital

Website – creative design, copywriting, technical build, product selector and content management

HTML email – creative design and development


Results

  • Brand identity and collateral – featuring new company name, guidelines, logo and supporting assets, stationary, brochure and exhibition stand
  • Email launch campaign

www.sertussystems.co.uk

Sertus Branding design and development
Sertus website design - product selector

Terms & Conditions | Contact Us | Sitemap | Newsletter